TOKYO -- A Japanese startup that develops shared second homes is embarking on attracting overseas customers by partnering with world-renowned creatives.
A Bathing Ape's Nigo curates Not A Hotel's new villa on Tokyo Bay

Not A Hotel's Irori, a glass-walled villa in a forest near Karuizawa, Nagano prefecture, opened on July 16. (Not A Hotel)
TOKYO -- A Japanese startup that develops shared second homes is embarking on attracting overseas customers by partnering with world-renowned creatives.