Muji brand owner woos travelers with renovated Japanese houses

Ryohin Keikaku sells plan as solution to Japan's 'akiya' problem

20230914 Muji Base Kamogawa

Roughly one-third of the reservations for Muji Base so far have come from abroad. (Photo courtesy of Ryohin Keikaku)

KANOKO SAKAMOTO, Nikkei staff writer

TOKYO -- Ryohin Keikaku, owner of the Muji lifestyle brand, has begun renovating old houses and other idle buildings in Japan for use as lodgings for travelers.

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