LVMH, Pernod, other French names in direct fire of U.S.-China trade war

Trump tariffs add to woes, but Japan and super-high-end markets offer some hope

2025-04-17_HERMES-RESULTS.JPG

Hermes, maker of its eponymous scarves and handbags, posted revenue growth in the March quarter, bucking the industry trend. © Reuters

MAILYS PENE LASSUS

PARIS -- U.S.-China trade tensions are pushing French luxury brands and liquor producers into uncharted territory after weak Chinese demand hit bottom lines over the past two years.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.