SINGAPORE -- Alibaba Group Holding is set to launch an expansion drive in Southeast Asia to counter the challenge of regional newcomer Amazon.com.
Interview
Alibaba counters Amazon in Southeast Asia with high-tech stores
Local arm Lazada knows Asian consumers better than US rival does, exec says
In a big expansion drive, Alibaba Group Holding is bringing the "technology and consumer engagement approaches" that made it a retail powerhouse in China to Southeast Asia.
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