InterviewDisney aims to bring magic of American movies back to Japan: content officer
Close collaboration with theme parks and cruises eyed
Walt Disney executive Carol Choi, who oversees original content production for the Asia-Pacific region, said that the Japanese movie market has "recovered very well" from the COVID-19 slump. (Walt Disney)
REI NAKAFUJI, Nikkei staff writer
September 3, 2024 00:43 JST
PALO ALTO, California -- Moviegoers in Japan have been flocking to domestically made works of late, but U.S. entertainment group Walt Disney wants to woo them back to its films with a robust lineup of coming attractions, Disney marketing and content executive Carol Choi told Nikkei Asia.