TOKYO -- Pokemon has grown to be one of the most widely recognized video game series in the world since its release over a quarter-century ago. Reflecting this, about 2,000 Pokemon enthusiasts from 50 countries and regions competed at the Pokemon World Championships in Yokohama, Japan, in August, and the sleep-tracking app Pokemon Sleep has been downloaded over 10 million times since its launch in July.
Interview
Pokemon aims to expand its unique position as a global brand
President says new, established technologies alike used for fresh ways to have fun
Pokemon Co. President Tsunekazu Ishihara has been involved in creating the games from the start. (Photo by Satoko Kawasaki)
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