'Cool factor' boosts Bangkok's vegan dining scene

Social media posts and celebrity health concerns are fueling interest

Veganerie opened its first branch in 2014 and has since grown into a franchise with seven outlets in Bangkok. (Photo by Tom Vater)

TOM VATER, Contributing writer

October 6, 2024 10:00 JST

BANGKOK -- "I come from a family of animal rights activists and we thought, 'Something is not right about the way we eat.' So we opened our first Veganerie restaurant a decade ago," says Sittileun Tortianchai, co-owner of a vegan chain that has seven outlets in Bangkok.