Bandai Namco to bow out of overseas anime streaming

Cool Japan fails to attract paid subscribers as US rivals dominate content wars

0823N Japanese anime REUTERS

Though many Japanese cultural exports are struggling to make headway overseas, anime remains as popular as ever.

TOKYO -- Bandai Namco Holdings will soon shut down an online anime distribution service aimed at foreign audiences after struggling to secure content in the face of competition from more-established American peers.

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