Grab and Gojek must show flexibility to survive

Started as ride-hailers, superapps will need different routes to sustainability

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Grab and Gojek realized that ride-hailing services were not the profitable long-term future of their businesses. (Photo by Ken Kobayashi)

Headlines often dub Grab and Gojek, which both started as ride-hailing services, rivals locked in Southeast Asia's superapp race, given the multiplicity of services they now provide, from food delivery to digital payments.

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