Yuqing Xing is a professor of economics at the National Graduate Institute for Policy Studies in Tokyo.
Raise prices or lower margins? The dilemma for brands that manufacture in China

The iPhone 16 Pro is seen at an event at the Steve Jobs Theater on its campus in Cupertino, California, U.S., in September 2024. © Reuters
Yuqing Xing is a professor of economics at the National Graduate Institute for Policy Studies in Tokyo.