Chinese EV maker Nio to expand into five new European countries

Startup looks to strengthen brand with overseas foray

20211119 Nio

A Nio electric car is displayed at the Auto Shanghai car show in April. The Chinese EV startup aims to expand overseas by moving into rapidly growing European markets. © Reuters

NORIYUKI DOI, Nikkei staff writer

SHANGHAI -- Nio, a Chinese electric vehicle startup, is planning to charge into five new European countries next year, part of a brand development strategy aimed at eco-conscious drivers. Nio recently opened a showroom in Norway dubbed Nio House as the first step in its expansion drive in the region.

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