SportsChina powers women's tennis despite Peng Shuai's uncertain fate
Questions linger over Chinese star's safety after high-profile sexual assault claims
Peng Shuai playing at the U.S. Open in 2019. The Women's Tennis Association canceled tournaments in China after the player went missing following her 2021 sexual assault allegations. © AP
SOPHIE MAK, Nikkei staff writer
February 11, 2024 20:07 JST
MELBOURNE -- This year's Australian Open brought record-breaking attendance and bumper revenue driven by lucrative Chinese sponsorships, broadcast rights and merchandise deals, prompting the tournament's director to describe it as the Grand Slam's "best ever" edition.