Indian women's cricket league aims to hit big at home and beyond

Professional competition follows in steps of massively popular men's tournament

20230302 WPL

With the money involved and its strong potential for growth, India's Women's Premier League is set to become instantly powerful within cricket. (Source photos from screenshot of WPL's website and AFP/Jiji)

JOHN DUERDEN, Contributing writer

LONDON -- Sports fans in India will have something new to shout about this weekend as a high-profile women's cricket competition launches in the country, marking a milestone in the evolution of the game and sparking fresh opportunities for big business.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.