TOKYO -- Sony Group is seeking to transform the way sports are watched, leveraging technology that will let fans feel up close to the action and customize their viewing experience.
Sports
Sony brings fans onto the pitch with new sports-viewing tech
Computer-generated images show key plays from athletes' point of view
Fans can create their own avatars in Sony's new app. Here they cheer for Manchester City star striker Erling Haaland. (Sony)
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