BANGKOK/SINGAPORE -- When Bangkok resident Maneerat Tepravipard felt like updating her wardrobe recently, she went online and picked out a few items at Thai women's fast-fashion retailer Pomelo.

Thai online fast-fashion retailer Pomelo has immediate plans for 150 pickup points in Bangkok and another 100 in Singapore. (Photo by Akira Kodaka)
Online retailer builds real-world presence to become the 'next Zara'