China goes all out to be king of the electric car

But will drivers embrace battery-powered vehicles before the lavish subsidies run out?

GUANGZHOU/TOKYO -- After spending a dozen years working as a successful executive in the auto industry in China, Daniel Kirchert had something of a revelation. It was 2015, and the veteran of BMW and Nissan Motor was awed by a wave of change washing over his century-old industry.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.